Small Biz Tips

Do Small Businesses Really Need A Website?

Do Small Businesses Really Need A Website?

When I planned client promotional events at my previous job, there were countless times that I had to research vendor options in a particular city. Sometimes an online search would lead to a possible option and other times I would learn of vendors through word of mouth, but often times, many vendors had no website. While(…)

When Vendors Disappoint You… 3 Strategies For Success

When Vendors Disappoint You… 3 Strategies For Success

  As small business owners, it’s inevitable that you will have both positive and negative experiences with vendors. Depending on what services and products you offer, you may rely heavily on other companies to fulfill your business’s mission. Amongst the many projects that I coordinate, I often help my small business clients build their brand identity,(…)

3 Entrepreneurship Essentials

3 Entrepreneurship Essentials

As a brand strategist, I get the opportunity to work with entrepreneurs who have built amazing businesses. Nonetheless, many are quick to tell me that it took a lot of sweat, tears, and determination to bring the vision of the business to life. In reflecting on stories that they have shared with me over the(…)

5 Tips for Entrepreneurs to Stay Motivated

5 Tips for Entrepreneurs to Stay Motivated

As we embrace 2015 with open arms and begin to work toward all of the awesome ideas we have, it’s important that we keep that excitement going throughout the year. As entrepreneurs, the reality is that burnout happens and moments of feeling uninspired can creep up on us like the boogie man (smile). If you(…)

Four Ways to Say Thank You to Your Customers

Four Ways to Say Thank You to Your Customers

As an entrepreneur, having a loyal customer base is a wonderful thing. Customers who have made a commitment to your small business through the purchase of your products and/or services should be acknowledged with gratitude. Below are four ways to say thank you to the customers who help keep the lights on. 1) Shine a(…)

5 Email Tips for Entrepreneurs

5 Email Tips for Entrepreneurs

When you start a business, a lot of your communication with vendors and clients may take place via email. It’s also very possible that the floodgates will open with people who want something from you (depending on what type of products and services you offer). Before you click send, below are 5 email tips every(…)

5 Networking Event Tips for Entrepreneurs

5 Networking Event Tips for Entrepreneurs

Have you ever been to a networking event and felt like it was a waste of time? It’s important to be strategic about what networking opportunities you invest your time and money in. It seems as though everyone is hosting a networking event these days; thus, don’t get trapped into going if you don’t belong(…)