A Press Kit is a Valuable Tool

small-business

Do you have a press or media kit for yourself or your company? If you don’t, it is a valuable tool that you should consider. A press or media kit is a great way to introduce yourself or your organization to the media, prospective advertisers, or potential sponsors. This vehicle will allow them to learn who you are, how they can partner with your brand, and why you are important.

Customize your press kit to fit your audience by including relevant promotional materials instead of every marketing piece you have produced. In addition, make sure the design aligns with your brand identity.

Be strategic! 

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